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TBH Land > Blog > Commercial > Hospitality > Rising Trends in Eco-Friendly Hotels Across the USA
Rising Trends in Eco-Friendly Hotels Across the USA
Hospitality

Rising Trends in Eco-Friendly Hotels Across the USA

Team TBH
Last updated: September 30, 2025 4:15 pm
Team TBH Published September 30, 2025
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Rising Trends in Eco-Friendly Hotels Across the USA

The Growth of Sustainable Hospitality

In recent years, eco-friendly hotels have gained remarkable traction in the United States as more travelers prioritize sustainability. This trend stems from a growing awareness of environmental issues and a desire to minimize carbon footprints while traveling. Some statistics suggest that nearly 70% of travelers are more likely to choose eco-friendly accommodations when making travel plans, indicating a significant shift in consumer preferences.

Contents
Rising Trends in Eco-Friendly Hotels Across the USAThe Growth of Sustainable Hospitality1. Green Certifications2. Renewable Energy Use3. Zero-Waste Policies4. Sustainable Dining Options5. Eco-Conscious Amenities6. Water Conservation Efforts7. Engaging Communities8. Eco-Friendly Transportation Options9. The Role of Technology10. Mental Wellness and Nature Integration11. Cultural Respect and Education12. Transparent Communication13. Collaborations for Greater Impact14. Customization and Personalization15. Emphasizing Health and Wellness

1. Green Certifications

One of the prominent trends in the eco-friendly hotel industry is the rise of green certifications. Brands such as LEED (Leadership in Energy and Environmental Design) and Green Key Global have become benchmarks for assessing sustainable practices. Hotels that achieve these certifications demonstrate their commitment to environmental stewardship by implementing measures such as energy-efficient lighting, water conservation systems, and waste reduction strategies. Guests are increasingly checking for these certifications to ensure their stay aligns with their values.

2. Renewable Energy Use

An increasing number of hotels are opting for renewable energy as part of their commitment to sustainability. Many establishments are installing solar panels on their rooftops to harness solar energy. Others are investing in wind energy or purchasing renewable energy credits to offset their carbon emissions. A few notable examples include the Hilton Garden Inn in Austin, Texas, which sources 100% of its energy from renewable sources, and The Orchard Hotel in San Francisco, which utilizes solar power to enhance its eco-friendliness.

3. Zero-Waste Policies

Zero-waste initiatives have become a cornerstone of eco-friendly hotel practices. This approach encourages hotels to rethink their waste management strategies to minimize landfill contributions. Establishments such as The Maven Hotel in Denver have implemented comprehensive recycling and composting programs, diverting 90% of their waste from landfills. Additionally, many hotels are moving away from single-use plastics, opting instead for bulk toiletries and reusable items to significantly reduce plastic waste.

4. Sustainable Dining Options

Travelers are increasingly looking for hotels that offer farm-to-table dining experiences. Eco-friendly hotels are responding by partnering with local farmers and utilizing seasonal ingredients to create menus that reflect their communities. Restaurants within these hotels often source organic produce, responsibly-raised meats, and sustainable seafood, thus reinforcing the importance of local economies and sustainable agriculture. Notably, The Biltmore in Los Angeles features a menu that highlights local ingredients, helping guests directly connect their dining choices to the region’s farming practices.

5. Eco-Conscious Amenities

To enhance their appeal, eco-friendly hotels are increasingly offering amenities that cater to environmentally conscious travelers. Examples include refillable water stations to reduce plastic bottle usage, locally-sourced toiletries, and energy-saving features in guest rooms, such as smart thermostats and LED lighting. The Proximity Hotel in Greensboro, North Carolina, is equipped with elevator systems that regenerate energy, showcasing innovative approaches to sustainability that guests may appreciate.

6. Water Conservation Efforts

Water is a precious resource, and many eco-friendly hotels are focusing on reduction strategies. This includes installing low-flow faucets, showerheads, and toilets. Additionally, establishments are increasingly utilizing greywater systems, which recycle water from baths and sinks for irrigation purposes. For instance, The 1 Hotel in South Beach, Florida, incorporates water-saving technologies, exemplifying how luxury and sustainability can coexist without compromise.

7. Engaging Communities

In an effort to be more than just a place to stay, eco-friendly hotels are creating programs that engage guests with the local community. This might include volunteer opportunities, educational workshops on sustainability, or community-focused events. Such initiatives not only promote responsible tourism but also forge a sense of connection between guests and the locations they visit. The Hotel Eco in Portland encourages guests to participate in local environmental clean-ups, fostering community involvement.

8. Eco-Friendly Transportation Options

Recognizing the role of transportation in overall travel emissions, many eco-friendly hotels are offering sustainable transportation options. This might include partnerships with electric vehicle rental companies, bike-sharing programs, and shuttle services that utilize hybrid or electric vehicles. For example, the Motel 6 Jacksonville has introduced Tesla charging stations, making it easier for electric car users to visit and stay at their establishment.

9. The Role of Technology

Innovative technologies are playing a significant role in making hotels more eco-friendly. Properties are leveraging smart building management systems to monitor and optimize energy consumption in real-time. This technology can adjust heating and cooling based on occupancy patterns, contributing significantly to energy savings. One excellent example is the recently renovated Kimpton Everly Hotel in Los Angeles, which incorporates such systems to reduce energy waste efficiently.

10. Mental Wellness and Nature Integration

A growing trend among eco-friendly hotels is the incorporation of nature into guest experiences. Studies have shown that access to natural environments can enhance mental wellness and overall experience. Hotels are designing their spaces to incorporate plants, natural light, and outdoor views, fostering a calming and restorative atmosphere. Properties like The Alila Villas in Bali are designed to blend seamlessly with their surroundings, offering not just accommodation but also a mental retreat.

11. Cultural Respect and Education

Another rising trend is a focus on supporting local cultures and educating guests about them. Eco-friendly hotels aim to foster respect for indigenous traditions and local heritage. By collaborating with local artisans and communities, these hotels provide authentic experiences that enhance guest understanding and appreciation of the area. The Fairmont Heritage Place in Napa Valley, for instance, offers wine and food experiences that highlight the rich cultural history of the region.

12. Transparent Communication

Guests are increasingly demanding transparency regarding the environmental impact of their accommodations. Eco-friendly hotels are responding by communicating their sustainability practices openly, whether through detailed reports on energy consumption, water usage, or the sourcing of products. Websites and brochures now often include information about sustainability efforts to help travelers make informed choices. Properties like Hotel Terra in Jackson Hole, Wyoming, actively showcase their sustainability achievements to engage eco-conscious consumers.

13. Collaborations for Greater Impact

Many eco-friendly hotels are realizing the power of collaboration to amplify their sustainability efforts. Partnerships with environmental organizations, local governments, and other businesses can create a more meaningful impact on local ecosystems and communities. Programs that conserve biodiversity or work on large-scale sustainability initiatives are becoming more common. For instance, The Green Hotel in Seattle collaborates with local non-profits to enhance urban reforestation efforts, demonstrating the positive outcomes in community engagement.

14. Customization and Personalization

In a bid to win over eco-conscious travelers, hotels are now offering customized experiences focused on sustainability. Tailored packages may include eco-friendly tours, wellness programs, or sustainability-themed workshops. Personalizing guest experiences to include eco-friendly activities enhances the connection between the property and the values of the traveler. Hotels like The Glen Club in Southampton offer customized eco-tours, allowing guests to explore and appreciate nature sustainably while meeting their individual preferences.

15. Emphasizing Health and Wellness

Lastly, eco-friendly hotels are increasingly focusing on health and wellness as part of their sustainability initiatives. Many are offering wellness-focused amenities such as organic food menus, yoga classes, and spa services using natural products. Increasingly, travelers seek not only eco-conscious living but also a holistic approach to wellness during their stay. Properties like Bungalows Key Largo in Florida offer activities such as meditation classes on the beach, integrating wellness and sustainability into their core missions.

Incorporating these emerging trends allows eco-friendly hotels to stay competitive while addressing the growing demand for sustainable travel options. The landscape of hospitality continues to evolve, with environmental consciousness becoming a defining characteristic of the modern travel experience.

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